Steve DeLay has spent more than 25 years in the sports business working at all levels including the NBA, NHL, MLB and MiLB.
He is the co-author, with Jon Spoelstra of “The Ultimate Toolkit to Sell the Last Seat in the House”, a comprehensive ticket sales strategy, tactics and training system for teams, schools and special events and “The Ultimate Toolkit – Sponsorships”, a complete sponsorship sales strategy and training system.
DeLay is also the owner of the Macon Bacon, another Coastal Plain League team which played its inaugural season in 2018. The Bacon are consistently one of the top summer collegiate baseball teams in attendance.
DeLay also was part owner of the wildly successful Savannah Bananas – in the same league – and developed the strategy to help propel the Bananas to No. 2 in the country in attendance and record-setting sponsorships.
DeLay's background is in enhancing revenue streams with a focus on ticket and sponsorship sales. He has consulted with NBA and NHL teams such as the Portland Trail Blazers and Columbus Blue Jackets, Major League Baseball teams, college athletic departments, conferences, bowl games and various other properties.
He spent 12 years with Mandalay Baseball Properties as Chief Marketing Officer primarily overseeing ticket sales and sponsorship sales for all seven of Mandalay’s teams. DeLay was also Mandalay’s primary point person for startups and turnarounds, overseeing the turnaround of the Las Vegas 51s, Staten Island Yankees, Scranton/Wilkes-Barre Yankees and the startup of the Winston-Salem Dash and BB&T Ballpark. He was Mandalay’s primary point person on all naming rights deals and national sponsorship opportunities.
DeLay also oversaw Mandalay Sports Consulting, a division of Mandalay set up to assist teams, colleges and other sports entities with revenue production including sponsorship sales strategy, naming rights, ticket sales strategy and training, suite sales strategy and training, game entertainment and facility management.
Brandon Raphael is a member of the ownership team with the Florence RedWolves. He joined managing partner Steve DeLay in the controlling rights purchase of the team in October 2020. Raphael also is the team president of another Coastal Plain League team, the Macon Bacon.
Raphael is in his third season as president of the Macon Bacon. He is entering his 21st year in the sports and entertainment industry.
In 2020, Brandon led the efforts for the Bacon to play during the COVID-19 pandemic in front of fans – one of only approximately 15 teams in the entire country to do so. The 2020 campaign also brought Macon its first championship baseball team since the 1962 Macon Peaches, as the Bacon captured the Southern Southern Ball Series. In 2019, the Bacon posted the team's best record in franchise history, advanced to the Championship Series and raised more than $50,000 for local organizations. Brandon was rewarded for his efforts and named the 2019 Coastal Plain League Executive of the Year.
Before the Bacon, he has more than 18 years of experience in various roles in sports including the Senior Associate Athletic Director of Development and Ticket Sales at the University of Texas at San Antonio. Brandon previously worked with the Bacon's owner, DeLay, at the Frisco RoughRiders and the Las Vegas 51s. Overall, Raphael has made stops in Minor League Baseball, Major League Soccer and collegiate athletics.
He is from St. Louis and attended Maryville University where he also played baseball.
Raphael is married to his wife, Kimberly, and has two children: Caden and Brooklyn.
Email: [email protected]
Cameron Kovach is in his first season as team president of the Florence RedWolves.
In his first year with the organization, Kovach has engineered a sell-out in the team's first five-game ticket plan. He also has been instrumental in working with community leaders on the launch of a new stadium, which broke ground on March 22, 2021, and will be ready for the team to move in for the 2022 campaign.
Kovach joins the RedWolves from his role of Director, Ticket Sales and Experience with the Dallas Renegades of the XFL. Previous to the Renegades, he was the Vice President of Ticket Sales for the San Antonio Commanders of The Alliance of American Football. Prior to working in spring football, Cameron spent several years in intercollegiate athletics working at University of Texas at San Antonio, University of Delaware, and University of Texas at Austin.
Kovach has his Master of Science degree in Sport Administration from Mississippi State University and is a graduate of Niagara University with a Bachelor of Science in Sport Management.
Kovach is married to his wife, Eugenia, and the couple resides in Florence.